Six ways we build growth through relationships.
Partnership Intelligence & Growth Firm.
Toronto, Canada. Operating globally.
SERVICES | THE WELL CONNECTD | THE SPONSORSHIP INTELLIGENCE FIRM
CLIENTS OVER THE YEARS
Most organizations don't need more vendors. They need a function. A dedicated capability that researches, builds, activates, and protects their most important relationships, year-round, with accountability, and with a clear line to growth.
That's what TWC provides. Our six service silos cover every stage of the partnership lifecycle, from initial audit to full embedded department. You can engage one silo or all six. The goal is always the same: build the relationships that make your organization grow.
$2,500 – $5,000 | One-time · 2 weeks
$7,500 – $15,000 | Project · 30 days
$3,500 – $10,000/mo
Recurring · 3-month minimum
What it is
A full diagnostic of your current partnership landscape.
We map everything you have, sponsors, partners, media relationships, influencer touchpoints, events, community ties, and identify exactly where the gaps are costing you growth.
Most clients are sitting on opportunities they can't see. This makes them visible.
What it is
A complete 12-month strategic roadmap for your partnership channel.
Whom to target, how to reach them, what to offer, how to activate, and what revenue to expect.
This is the business plan for your partnerships function, built by TWC, owned by you
What it is
We become your outsourced sponsorship team.
We own the full sponsorship channel, research, outreach, deck creation, negotiations, relationship management, and monthly reporting.
You focus on running your event or business. We fill your pipeline and close your partners.
OUR SERVICE SILOS
$2,500 – $7,500/mo
Recurring · For brands
$1,500 – $5,000
Per report · Post-event
$10,000 – $25,000/mo
Annual contracts · AOR
What it is
This silo is for brands, not events. Instead of helping an event find sponsors, we help a brand find the right partners to grow with.
Co-marketing deals, strategic alliances, influencer relationships, product placements, and retail collaborations.
Your brand doesn't need more ads. It needs the right relationships.
What it is
The evolution of the wrap report. Most organizations finish an event and send their sponsors a PDF that they barely read.
We build a full measurement document that demonstrates real partnership value, justifies renewal, and sets up next year's ask.
Sponsors renew when they can see the value. We build the proof.
What it is
The full TWC engagement. Multiple silos running simultaneously.
We function as a fully embedded partnerships department, research, outreach, negotiation, activation, and reporting all under one retainer.
This is Agency of Record territory. We own the entire partnerships function on behalf of the client, year-round.
The TWC Partnership Ecosystem™
Clients retain one or multiple, and every engagement is designed to move toward the full External Partnerships Department."
Six service silos. One connected system.
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Service Guide
TWC Sponsorship Outreach & Strategy Service Guide ’25 by jackiec.clarke
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